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Brand Identity and Logos

2006
Go Greener Australia Logo

Go Greener Australia is a website and blog run to encourage people to act in environmentally friendly ways.

The brief:

The logo had to use the colour green, and it was important to the client that it appealed to a youthful audience.

The solution:

I focused on environmental colours, greens and browns, and added the leaf to re-inforce the “green” image. I selected a stylish, clean typeface and modified it to suit.

Client's comments:

“Thanks again for making the Go Greener Australia logo. It's exactly what I needed — clean, fresh and modern, and stands out from what everyone else has. It looks great on the site”.

Go Greener Australia final logo. Go Greener Australia logo applied to the blog.
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